Stefania – Here I have broken an important rule: I’ve mixed business and pleasure. I have also chosen it because I like playing with womanliness and fashion does express it very well. This is a vast domain and when you own a business it’s good to have a lots of options to juggle with.
Carmen – What does Quoi de Neuf brand stand for and what constitutes its uniqueness?
Stefania – In Romanian language Quoi de Neuf means „Ce mai e nou?” (What’s new?) and I have chosen this version because it expresses the store’s concept: novelty. We always bring something new, like clothes, outfits or other elements which represent the store.
Carmen – On what criteria are you relying on when you buy products for your store?